Build a strong brand with your custom business card
Companies are offering custom design and printing of business cards everywhere, but who offers the best deal? Is the card really custom? If you are not using a designer then it is up to you to include all the key information and design a card that is truly custom and brand building.
Key elements
- Business Name
- Logo – a high resolution will be needed for printing
- Address
- Phone Number(s)
- Fax Number
- Website / Email
- Social Media icons
- Your Name
- Title
- Cell Number
- Email Address
Color & Quantities
Technology has changed the world of printing and color is no longer an option with a large price tag. When comparing printing companies ask about full color. Quantities can vary a great deal, too. The higher the quantity the lower the price per piece. However, printing 2000 cards may feel excessive, so look around. Some printers have a minimums of 100 or less.
Use all the real estate
Don’t forget there’s two sides on your card! The back side can make a huge impact on building your brand – use this side for your mission statement, tag line or what sets you apart from the competition. It may look simple but it can make a big impression. Other ideas for the back: list services/products, product photo, show a photo of your store front, list awards, etc. Keep it simple and legible but don’t be afraid to use the real estate.
Short on time?
If you would like help designing a custom, one of a kind business card, give us a call. We’ll take you through the design process and handle the printing for you too. Call 615-891-0016.